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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Jun 25, 2018

This week on the podcast I am re-joined by Lauren Rudick! Lauren and I first connected about a year ago to talk about her journey in becoming an international yoga teacher. Now, on this episode, we dive into creating and growing an international yoga teacher training program. 

Lauren shares tips for how she's made Yoga Academy International successful so far, some of the struggles with filling programs, including the changing Facebook and Instagram algorithms, as well as what sets her training apart. 

Enjoy!

This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers. The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone! No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website. There’s a brand spanking new feature on the Fav Yogis App!!! Teaching a lot of classes? Now you can auto-generate text for sharing your schedule on social media. Along with the time and date you can optionally include the title and location of each class or event!
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!

This episode of the podcast is brought to you by Yogabossbabe! Yogabossbabe is a monthly lifestyle subscription box for passionate and motivated yoga instructors who want to build and grow their yoga business. Every month you get a box of goodies delivered to your doorstep filled with things that will help you build and grow your yoga business.
 
Each month you also have access to an online workshop, group coaching and the private Facebook community. If you're looking to take your business to the next level, this box is for you!
 
To learn more, please visit www.yogabossbabe.com!
Sep 11, 2017

Charles Du is a NASA software engineer turned digital nomad turned yoga teacher! Charles discovered his love of yoga only a few months ago after suffering various injuries and quickly turned his love of yoga into his career.

Charles has experience in business and digital marketing, and on this episode, he shares how that has helped to land a resident teaching yoga within the first week of being a yoga teacher, and how he has been able to offer unique offerings, such as beer yoga. We talk about the controversy around beer yoga and how these types of offerings can be offered in an intentional way, as well as his tips for finding a unique offering that excites you.

On September 24th, Charles is launching the Yoga Career Summit, an online summit to help yoga teachers grow their business, and he shares what the process has been like for that, how he has found teachers, and what he has learned along the way.

Enjoy!

This episode of the podcast is brought to you by bookyogaretreats.com! I used bookyogaretreats to book my very first retreat and loved it. It's a great platform for people who want to book a retreat or training and for yoga teachers who want to lead a retreat. Check it out here!

I've also launched a private community on Facebook for yoga teachers who want to learn more about business. Join me here!

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