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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: 2018
Jun 11, 2018

This week on the podcast I am joined by Kathryn Bruni-Young who is the founder of Mindful Strength, the host of the Mindful Strength Podcast, an international teacher and a creative thinker in the field of yoga and movement. Kathryn grew up practicing yoga, and started teaching when she was in her late teens. After years of practicing more traditional Ashtanga, Kathryn realized that she was having chronic pain in her body, and started to learn more about movement.

On this episode, Kathryn dives into her passion for movement and how her teaching style has changed significantly since learning more about movement and how it can be integrated with yoga. We also discuss taking your yoga business online and what it takes to a successful entrepreneur, how to build a successful online course and tips for teaching workshops around the world. 

Enjoy!

This episode of the podcast is brought to you by Yogabossbabe! Yogabossbabe is a monthly lifestyle subscription box for passionate and motivated yoga instructors who want to build and grow their yoga business. Every month you get a box of goodies delivered to your doorstep filled with things that will help you build and grow your yoga business.
 
Each month you also have access to an online workshop, group coaching and the private Facebook community. If you're looking to take your business to the next level, this box is for you!
 
To learn more, please visit www.yogabossbabe.com!

This episode of the podcast is also brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers. The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone! No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website. There’s a brand spanking new feature on the Fav Yogis App!!! Teaching a lot of classes? Now you can auto-generate text for sharing your schedule on social media. Along with the time and date you can optionally include the title and location of each class or event!
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!
Jun 4, 2018

This week on the podcast, I am joined by Nathalie Croix who is the founder of the Shanti Yoga Shala, Shanti Yoga Teacher Training and the host of the Life on Earth podcast. On this episode of the podcast, Nathalie shares her journey as a yogi and yoga teacher, and how much of her learnings came from working as a studio manager for a number of years, before she decided to dive into owning her own studio.

Nathalie shares what it takes to run a successful yoga studio and yoga teacher training program, and how to fill workshops, trainings, and retreats while still maintaining your values, mission, and authenticity. Nathalie also shares some of the biggest business lessons that she's learned through her yoga career, and the important of always learning, always taking care of yourself, and always coming from a place of love. 

Enjoy!

This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
There’s a brand spanking new feature on the Fav Yogis App!!! Teaching a lot of classes? Now you can auto-generate text for sharing your schedule on social media. Along with the time and date you can optionally include the title and location of each class or event!
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!

May 28, 2018

This week on the podcast I am joined by Anastasia Shevchenko who is the founder of the Berlin Yoga Conference. Anastasia was born in Ukraine, grew up in Canada, and is now living in Berlin. Anastasia has been practicing yoga since she was a teenager and after years of practicing and teaching, she wanted to expand her offerings and bring the yoga community together with the first ever Berlin Yoga Conference, which will be happening in 2019.

On this episode, Anastasia shares where the idea for the Berlin Yoga Conference came from, what it's been like creating it - finding a space, finding teachers, setting the schedule, marketing the conference and selling tickets, etc. - and what she's learned through her yoga business and through the Berlin Yoga Conference.

Enjoy!

This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
There’s a brand spanking new feature on the Fav Yogis App!!! Teaching a lot of classes? Now you can auto-generate text for sharing your schedule on social media. Along with the time and date you can optionally include the title and location of each class or event!
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!
May 21, 2018

This week on the podcast we're doing something a little bit different! In this solo episode of the show, I am read through chapter 24 of You Are a Badass by Jen Sincero. I read this book in April and absolutely loved it, but the chapter on money was easily the most influential chapter for me. 

On this episode, I read through the money chapter to you (chapter 24), while adding in my thoughts and giving some additional commentary on how we can break through our money stories, the importance of recognizing what our relationship with money is and how it is impacting our business, as well as how this chapter really helped me move past some of my biggest struggles with money. 

Enjoy!

This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
There’s a brand spanking new feature on the Fav Yogis App!!! Teaching a lot of classes? Now you can auto-generate text for sharing your schedule on social media. Along with the time and date you can optionally include the title and location of each class or event!
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!

 

May 14, 2018

This week on the podcast I am talking with Chris Cannon. Chris is the founder of Studio Prosperity and the host of The Studio Prosperity podcast. Chris and I had the pleasure of meeting in Mexico City and recording this in person!

On this episode, we talk about all things yoga studios and yoga business, including why it's okay to make money and still be spiritual, why software and systems are important in your yoga studio, the relationship between the studio owner and the teacher, and why being competitive can actually harm your business instead of make it thrive.

Enjoy!

Connect with Chris:

Studio Prosperity
Studio Prosperity Facebook Group


This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!
May 7, 2018

I am joined on the podcast once again by Brea Johnson from Heart & Bones Yoga! Brea and I chatted about yoga + yoga business way back in Episode 8 of the podcast, and this time around, we are focusing our conversation how to take your yoga business online.

Brea shares the process for building her tribe online, including the importance of determining what you're going to offer and having good sound quality. As well, we talk about why you don't need to a big following to be successful online, and why it's more important to find your tribe and determine your "why" than just focus on having a big Instagram following.

Enjoy!

This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!
May 3, 2018

This special BONUS episode M.B.Om features one of the episodes of my newest podcast: Yoga Business Bootcamp. 

 

The Yoga Business Bootcamp podcast will take you through how to create your dream job, build an amazing resume, get a teaching job at a yoga studio, and how to expand your offerings to make more money and become more sustainable as a yoga teacher.

On this episode, we’re talking about online and offline marketing! There are so many different aspects that make up marketing, which is why we talk about the online aspects and the offline aspects.

Online marketing includes social media, and email newsletters; while offline marketing includes talking to your students and community in person, and designing posters for your programs. In this episode, we also cover how to find your authentic voice online and offline, and how to create marketing materials that are on brand.

In the full marketing module of the course, we break down each of the aspects of online and offline marketing in detail and I help you to create a marketing plan and strategy that will really work for you and your business!

To learn more or to join the full version of the course, please visit www.mbomyoga.com/yogabusinessbootcamp or https://yogabusinessbootcamp.teachable.com/.

Apr 30, 2018

Paloma has been practicing yoga for a number of years, and after working for lululemon and managing a yoga studio, she decided that she wanted to create her own business. Paloma decided to blend her love of yoga and travel to create her first business, which was a retreat creation business. Since then, her business has changed into Rock Your Yoga Retreat, which teaches yoga teachers how to create a successful yoga retreat.

On this episode of the podcast, we talk about the importance of investing in yourself, being comfortable making money, why it's okay to mix yoga and business, and of course, how to create a successful retreat. Paloma walks us through the 5 elements of creating a successful yoga retreat, and hopefully leaves you feeling excited and expired to run successful retreats.

Enjoy!

This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!
Apr 23, 2018

This week on the podcast, I am joined by Nate Guadagni. Nate is the founder of Bo Yoga®, an accessible blend of gentle yoga, qi gong (Chee Gong) and meditation. He is the inventor of the new Balance Bar prop; a flexible, padded lightweight staff which helps with balance, alignment and mobility making yoga safer and more approachable.

Nate Guadagni has taught yoga, qi gong and meditation full time for over thirteen years and has managed six successful wellness centers in three major US cities. On top of that, Nate is a business badass, and on this episode we talk about the importance of having an email list and how to grow your email subscribers to 1,000 or more engaged people!

 On this episode, we talk about how to identify your target market, how to determine your irresistible gift for your audience, how to get people to sign up for your email list, creating great automated emails, how to choose an email software, and how to nurture your email list once people are on it. Nate shares how to decide how often to send email campaigns, what to include in your email newsletters, and much more.
 
This episode is jam packed with information so make sure you have a pen and paper ready to take some notes!

Enjoy!

This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!
Apr 16, 2018

This week on the podcast I am joined by Sytera Field from Episode 34! When Sytera and I first chatted back in the fall of 2016 she was teaching private yoga full-time and was not interested in studio ownership. Since then, she shifted into the role of studio owner, and opened up SyteraYoga at the beginning of January 2018.

On this episode, we talk about what shifted for Sytera over the last 1.5 years, what it took to open a successful studio, including hiring teachers, creating an inclusive community, a schedule that works, and more. Sytera shares what she's learned as a studio owner, the challenges of running a yoga studio, and how she finds the balance of being both a teacher, leader, and business owner.

Enjoy!

Hear Sytera's yoga story on Episode 34 of the podcast! Connect with Sytera Yoga through their website and on Facebook & Instagram!


This episode of the podcast is also brought to you by Fitbizzle! Fitbizzle is a simple and affordable booking and payments system for independent yoga teachers and smaller studios. With Fitbizzle, you only pay for what you use instead of a large monthly fee. For a 1 month free trial check out fitbizzle.com/amanda.


This episode of the podcast is brought to you by FavYogis! Here’s a business tool that’s really going to change the lives of yoga teachers.
 
The FavYogis app puts control and freedom in your hands. You can update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places and paying a ton of money each month for a software platform where students MIGHT stumble across your classes. Students simply open FavYogis and your schedule will be there.
 
On top of being able to send students notifications about class updates, set prices and ticket availability, and auto-send reminders to your students, you can also post workshops and events that will allow you to reach organic traffic through the search feature that you may never have been able to reach through simply putting the events on your website.
 
Head on over to the app store and download FavYogis for free! Use code MBOM and let them know that I sent you!
Apr 9, 2018

This week on the podcast we're talking about procrastination. Procrastination is something that many of us deal with, and arguably, something that is just part of the human experience. 

I talk about tips for dealing with a specific task that you are procrastinating, as well as tips for preventing procrastination in your life in general, and the tips that I personally use to beat procrastination and get sh*t done! 

If you struggle with procrastination, this episode is for you! Enjoy! 

This episode of the podcast is also brought to you by Fitbizzle! Fitbizzle is a simple and affordable booking and payments system for independent yoga teachers and smaller studios. With Fitbizzle, you only pay for what you use instead of a large monthly fee. For a 1 month free trial check out fitbizzle.com/amanda.

On this episode, I also talk about Yoga Business Bootcamp! Yoga Business Bootcamp is a 12-module program designed for yoga teachers who are want to create, grow or expand their yoga businesses. Whether you are a new yoga teacher looking to get studio jobs, a yoga teacher who needs a yoga teacher website, or a yoga teacher who is ready to expand into offering workshops, privates and retreats, this course can help you thrive.

Each module of Yoga Business Bootcamp walks you through a different topic, including setting tangible goals for your business, building your yoga website, creating a yoga brand and brand strategy, creating and designing a beautiful yoga teacher resume, to expanding your business and creating a sales funnel.

You will leave Yoga Business Bootcamp with tangible results. Each module has activities for you to work through so you can apply what you’re learning to your business. You will experience more confidence and clarity in your business, more customers, and more revenue.

To learn more, please visit https://yogabusinessbootcamp.teachable.com/

Apr 2, 2018

This week on the podcast I am joined by Eileen McGurty from Great Online Teaching. Taking your yoga business online is a great additional source of revenue, and a great way for people to discover you from anywhere in the world, but it can also feel really, really complicated.

On this episode, Eileen shares how to plan out great content for your target market, how to make sure the content your filming will resonate with your audience, tips on equipment and how to get good lighting and sound, marketing your course once it's out there, and how to get over the perfectionism mentality and just put it out there.

Enjoy!

Tax season is here, and as a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can take you away from focusing on the rest of your business. Doing your own books and taxes is an unnecessary risk, and you can save valuable time and money by outsourcing your accounting and tax preparation.

Ceterus specializes in accounting and tax preparation for yoga businesses. This is a complete done-for-you solution, with no work on your end. You’ll have access to your financials online, including a mobile app. You get the information you need to make better business decisions with their secure cloud-based platform. And they combine people and technology so you always have someone to talk to when you need to.

To learn more about Ceterus' fitness business accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!


This episode of the podcast is also brought to you by Fitbizzle! Fitbizzle is a simple and affordable booking and payments system for independent yoga teachers and smaller studios. With Fitbizzle, you only pay for what you use instead of a large monthly fee. For a 1 month free trial check out fitbizzle.com/amanda.

Mar 26, 2018

Justin Harwood is the founder of Edgepoint Social and a social media expert. On this episode of the podcast, we talk all things social media. We cover how to choose the right platform(s) to be on, how to stay up to date with the new algorithm changes, batching content, getting more views on your content, and more.

Justin shares some of his tips for building engagement on platforms like Facebook, Instagram, Pinterest and Twitter, as well as the power of chat bots. We talk about Facebook ads vs. Instagram, whether or not they are right for, and why being successful on social media all comes down to testing what will work with your audience.

Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


Tax season is here, and as a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can take you away from focusing on the rest of your business. Doing your own books and taxes is an unnecessary risk, and you can save valuable time and money by outsourcing your accounting and tax preparation.

Ceterus specializes in accounting and tax preparation for yoga businesses. This is a complete done-for-you solution, with no work on your end. You’ll have access to your financials online, including a mobile app. You get the information you need to make better business decisions with their secure cloud-based platform. And they combine people and technology so you always have someone to talk to when you need to.

To learn more about Ceterus' fitness business accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!


This episode of the podcast is also brought to you by Fitbizzle! Fitbizzle is a simple and affordable booking and payments system for independent yoga teachers and smaller studios. With Fitbizzle, you only pay for what you use instead of a large monthly fee. For a 1 month free trial check out fitbizzle.com/amanda.

Mar 19, 2018

Jack Boken is a Canadian yoga teacher and the founder of Happy Jack Yoga. Jack came to yoga from the corporate world, and spent months traveling the world teaching yoga and playing his guitar. When we got back to Canada, he dove into building his business and figuring out what he wanted to do. Since then, Happy Jack Yoga has grown into a global brand offering trainings and retreats around the world.

On this episode of the podcast, Jack and I talk about following your heart and doing what feels authentic to you. We also talk about how to build a successful global business, what Jack's day-to-day life looks like, how to be a successful yoga teacher, and to how to build your business in an authentic way that is real to you. Jack gives tips for creating connection with your students and how to maintain loyal customers. 

Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


Tax season is here, and as a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can take you away from focusing on the rest of your business. Doing your own books and taxes is an unnecessary risk, and you can save valuable time and money by outsourcing your accounting and tax preparation.

Ceterus specializes in accounting and tax preparation for yoga businesses. This is a complete done-for-you solution, with no work on your end. You’ll have access to your financials online, including a mobile app. You get the information you need to make better business decisions with their secure cloud-based platform. And they combine people and technology so you always have someone to talk to when you need to.

To learn more about Ceterus' fitness business accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!

Mar 12, 2018

Josh & Jenna's yoga journey started with practicing Bikram Yoga, and their passion for the practice led them to own a studio in Red Deer, AB. After owning the studio for a number of years, they decided to take their life, their kids and their business on the road. They sold their yoga studio and began building an online business where they teach yoga teachers and yoga studio owners how to run successful businesses.

On this episode of the podcast, we talk about tips for owning a successful yoga studio, how to get yoga teacher jobs while traveling, the importance of getting paid for what you do, and how to sell your products and services as a studio or teacher. Josh and Jenna have a lot of experience with the business of yoga and we dive deep into the business of both owning a successful yoga studio and being a successful + sustainable yoga teacher.

Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!

Tax season is here, and as a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can take you away from focusing on the rest of your business. Doing your own books and taxes is an unnecessary risk, and you can save valuable time and money by outsourcing your accounting and tax preparation.

Ceterus specializes in accounting and tax preparation for yoga businesses. This is a complete done-for-you solution, with no work on your end. You’ll have access to your financials online, including a mobile app. You get the information you need to make better business decisions with their secure cloud-based platform. And they combine people and technology so you always have someone to talk to when you need to.

To learn more about Ceterus' fitness business accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!

Mar 5, 2018

Justin Cooper is a personal trainer, yoga teacher, the host of the Kula Wellness podcast, and the co-founder of Kula Wellness. Justin came to yoga while working in the restaurant industry and his passion for health and wellness took him in the direction of doing a masters of holistic counselling and psychology. He dove into the program, and started doing personal training. His personal training business picked up to the point where we was able to quit his restaurant job.

Along the way, Justin realized that the masters program wasn't what he wanted to do, so he quit that to travel SE Asia, where he took his yoga teacher training.  When Justin came back from SE Asia, he dove into entrepreneurship and co-founded Kula Wellness with his partner.

On this episode of the podcast, Justin and I talk about building a successful business in your community, as well as online. We also talk about finding clients, building up your cliental, setting boundaries, preventing burnout, and more. Justin also shares the process of setting up the first Kula Wellness Retreat and what he's learned from that experience.

Enjoy!


This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


I am so excited to be launching Yoga Business Bootcamp, a 12-module course to help you with all things yoga business! I take you from dream job creation, through building a website, creating a yoga teacher resume, expanding your offerings, building your sales funnel, expanding your offerings and much more. If you are looking to grow and expand your yoga business, this is for you. Learn more here!


Are you looking for a yoga teacher training opportunity with great teachers and the ability to do from the comfort of your own yoga community? Join the Yoga Goddess Academy teacher training, which I am so honored to be a business coach for! 

Feb 26, 2018

Andrew Gordon is a yoga teacher, former studio and the host of the Yoga Moves You Podcast, joining me from Charlotte, North Carolina. Andrew came to yoga after a family tragedy, and found that it changed his life for the better to the point that he wanted to share yoga with the world as a teacher. 

After getting his teacher training and beginning to teach, Andrew dove into studio ownership. On this episode, he shares the struggles and challenges of being a yoga studio owner, and why he ultimately sold the studios he owned, as well as some of the most important lessons he learned through the journey. 

Since selling his yoga studio, Andrew has dove into running the Yoga Moves You Podcast. Andrew shares why he decided to make this change, what life as a podcast host is like, as well as what he's learned through running his podcast. 

Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


I am so excited to be launching Yoga Business Bootcamp, a 12-module course to help you with all things yoga business! I take you from dream job creation, through building a website, creating a yoga teacher resume, expanding your offerings, building your sales funnel, expanding your offerings and much more. If you are looking to grow and expand your yoga business, this is for you. Learn more here!

Feb 19, 2018

This week on the podcast I am joined by Colynn Vosburgh from Frik-Shuhn Yoga. Colynn came to yoga from a nursing background, and after discovering her love of teaching, she quit nursing and med school to dive into teaching full-time. From there, she transitioned into teaching yoga teachers and working as a business coach.

On this episode, we dive into the power of investing in yourself and how it will pay back once you do it. Investing in yourself can come in a lot of different forms, but we really dive into the power of a great business coach, because part of what helped Colynn dive into her full-time yoga teacher career was hiring a business coach.

We discuss the importance of defining what you want with your life and your career, getting clear on the fears that are holding you back, and how to break through them in order to figure out how to be successful in the yoga industry. We also talk about how to break through limiting beliefs around making money, learning to trust your intuition, and turning your "failures" into steps towards success.

Enjoy! 

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


I am so excited to be launching Yoga Business Bootcamp, a 12-module course to help you with all things yoga business! I take you from dream job creation, through building a website, creating a yoga teacher resume, expanding your offerings, building your sales funnel, expanding your offerings and much more. If you are looking to grow and expand your yoga business, this is for you. Learn more here!

Feb 12, 2018

On this episode of the podcast, I'm joined by Kristen Sweeney from Edge of the Mat. Kristen came to yoga from an acting and performing background, and since then has grown her business to teaching yoga and supporting yoga teachers to help them grow their businesses.

On this episode, Kristen and I dive into the yoga of money. The biggest complaint we hear from yoga teachers is that they are overworked and underpaid and we both firmly believe that it's possible to make money in the yoga industry! We chat about how we can reframe our thoughts around money, and Kristen shares tips for shifting your perspective around money, including shifting thoughts around non-attachment, and the scarcity mindset.

She also talks about tips for getting jobs as a yoga teacher, and how to ask for a raise. Finally, we discuss the pros and cons of being online in a profession where we encourage being present, and how we can find the balance between being present for our students and building a following and additional revenue stream online. Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


I am so excited to be launching Yoga Business Bootcamp, a 12-module course to help you with all things yoga business! I take you from dream job creation, through building a website, creating a yoga teacher resume, expanding your offerings, building your sales funnel, expanding your offerings and much more. If you are looking to grow and expand your yoga business, this is for you. Learn more here!

Feb 5, 2018

On this episode of the podcast, I'm joined by Brytta Byers from Xanadu Yoga. Brytta is a traveling yoga teacher, who is currently based in Chicago.

Brytta came to yoga from an acting background, and fell in love with teaching in Greece. Since then, she has combined her love of yoga and travel and formed her company Xanadu Yoga, where she helps yoga teachers get jobs teaching around the world. She has taught and studied yoga around the world, traveling to Ireland, Greece, Aruba, and many other places. Brytta is passionate about helping refugees, and she also just helped a yoga studio open in Chicago, called Studios FUZE.

On this episode, Brytta shares about her love of travel and yoga, tips for getting an international teaching job, what it's like to teach yoga to refugees, what she's learned through helping open a yoga studio, and more.

Enjoy! 

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!

Jan 29, 2018

Awilda Rivera is a yoga teacher based in Atlanta who specializes in kids yoga and running retreats! On this episode of the podcast, Awilda shares her journey as a kids yoga teacher. She shares tips for getting certified as a kids yoga teacher, the challenges of starting a kids yoga program, and tips for being successful as a kids yoga teacher.

Awilda and I also chat about being a yoga instructor vs. a yoga teacher, and how to embody yoga on and off the mat, while still charging what you're worth and making a sustainable living as a yoga teacher. Finally, we chat about running successful yoga retreats, and everything that Awilda has learned from leading a number of successful yoga retreats! She shares tips for budgeting your time and energy, setting deadlines for pricing, and how to plan a successful international retreat.

Enjoy! 

Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!

Jan 22, 2018

Patricia Lohan is a yoga teacher, female entrepreneur, and a feng shui expert! On this episode of the podcast, Patricia talks about how feng shui for yoga teachers and yoga studio owners. We talk about how to align your workspace with your career goals, how to create a yoga studio that aligns with your goals, and how to reframe the way you think about abundance and making money. 

Patricia also shares how feng shui always starts at home, and shares ways to improve your feng shui from the comfort of your home, whether it is cleaning up your space, or rearranging your area to focus on a different area of your life. 

I hope that you learn as much as I did in this episode! 

Enjoy!

This episode of the podcast was brought to you by YogaBossBabe. YogaBossBabe is a monthly subscription service designed for female entrepreneurs. You get a box of goodies that help support your business delivered to your house every single month. To get started with YogaBossBabe, visit www.yogabossbabe.com 
and use code MBOM for a discount! 

Jan 15, 2018

Crystal Gray is a yoga teacher, yoga business coach, and the founder of Yoga Goddess Academy. Crystal has been teaching for a number of years, and has gone from owning a yoga studio to running teacher trainings, to transitioning everything online.

On this episode, Crystal and I talk about everything from how to tap into the divine feminine, the importance of collaboration over competition, how to find your niche in the yoga industry, and how to create a successful business online.

Enjoy! 

This episode of the podcast is brought to you by FavYogis! FavYogis has been sponsoring the podcast for a while now, and if you haven't tried out their app, you definitely should. FavYogis allows yoga teachers to post regular class schedules, one-time offerings, workshops and retreats, and allows students to easily find these offerings. They have also added some exciting new features that I'm excited to share with you, including the ability to register and pay for classes right from the app, send donations or tips to teachers any time, get notifications for all activity around registrations and payments, as well as teachers set prices and ticket availability limits for registration, and students receive reminders about attending upcoming classes. Head on over to your app store and download FavYogis for free! Use code "MBOM" and let them know I sent you!

Jan 8, 2018

Kelly Smith is a yoga teacher, a yoga teacher teacher, the founder of Yoga for You Online and the host of the Mindful in Minutes podcast!

On this episode of the podcast, Kelly shares how she grew her yoga business by owning a yoga studio in small town Missouri, how she built a following, and how she has transitioned it all online when she moved to Grand Rapids, Michigan. Kelly believes that a great yoga class is not simply a class, but a yoga experience, and on this episode, she shares how to create a great yoga experience for your students.

With Mindful in Minutes, Kelly creates weekly meditations that are 20 minutes or less that she shares online with her students. When it comes to creating a great meditation, it comes back to creating an experience and telling a really good story. She walks us through some of the key steps to creating a really great guided meditation experience. 

Finally, Kelly and I talk about the power of accepting that as a yoga teacher, you will never be perfect and it's okay to just be human!

Enjoy! 

Join Kelly and I for Elevate Your Yoga Biz in Nicaragua at the end of April!  Elevate Your Yoga Biz is a 6 night, 7 day retreat designed for yoga teachers in beautiful Nicaragua. Led by Kelly Smith (E-RYT 500, YACEP and founder of Yoga for You) and Amanda Kingsmith (RYT-200 & founder of Mastering the Business of Yoga), each day you will experience a yoga or meditation class, a masterclass to help you create your dream yoga business, a workshop to help you implement what you've learned into your business, and a dharma/community chat to discuss fears and challenges in the yoga industry.

This retreat includes 22 hours of continuing education credits for Yoga Alliance and 1-on-1 time to talk all things yoga biz with both Kelly and Amanda.

Use code ADZENTURE to get 15% off the retreat! Learn more & register at bit.ly/elevateyouryoga.

This episode of the podcast is also brought to you by FavYogis! FavYogis is the newest yoga app designed specifically with Yogis in mind. It was built out of Santa Monica, CA by a practicing yogi and software engineer from MIT. FavYogis connects yoga students with their favorite teachers through a simple to use app that is free to download. Teachers can post one time events like workshops and retreats as well as regular weekly classes, and students can easily find teachers offerings from anywhere in the world. Use the code “MBOM” when you sign up and make sure they know I sent you! Sign up here!

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